#BLOG GHOST WRITER HOW TO#
#BLOG GHOST WRITER UPDATE#
#BLOG GHOST WRITER FREE#

The difference is you’re working toward a client’s goal outcome instead of your own, but your effort level should be the same. You need to write every ghostwritten piece of content as if it was going to be published under your name - focus on quality, storytelling, and achieving the goal outcome. If that happens, you set yourself up for people to avoid working with you because they fear you’ll “blow their cover,” so to speak.Īlways take pride in your work: There’s a misconception that you don’t need to care as much about ghostwritten work, since it’s not your name on it.

If you brag about the work you did for a client, it could jeopardize that client’s image. Many companies or individuals hire ghostwriters to produce content they will then present as something they developed themselves. Not only will it help you close clients, but it also helps you identify what terms or phrases resonate with clients, which can then be used in your other marketing and sales efforts.ĭon’t brag about your clients without permission: While you may not ask for credit, bragging about clients you’ve worked with is another major pitfall. This is one of the best ways to brand yourself, since you can explain how you learn your client’s ideas then turn it into amazing content. Or mention the research process you use to get up to speed on a new topic, so your prospective client knows that you’ll care about their work as much as they do. For example, share how you typically like to interview people to learn from them. How you discuss your work on sales calls: When talking with prospective clients, don’t be afraid to talk about your ghostwriting process. You can also have a pinned post that lets visitors know you aren’t active on that channel, but they can find out more through your personal website. If you don’t want to maintain an active social media presence, at least make sure you have a properly filled out profile. Social media presence: A lot of writing opportunities are found through social media - Twitter and LinkedIn being the big ones. In exchange though, you often get a backlink to your personal website, promotion on their social media channels, and are a named author on their site.

Your post will need to fit their website style and tone, so it’s still a lot of work. If going down the guest posting route, make sure you’re sending customized, relevant reach outs to editors. Guest posting: One way to grow your brand is to guest post on other blogs (either about ghostwriting or about an area you have knowledge in) or use tools like HARO to be a cited media expert. You not only support a cause you believe in, but you also get a named work sample you can show to potential ghostwriting clients.

#BLOG GHOST WRITER FREE#

If you’re trying to grow your brand a bit with named work before jumping into ghostwriting, consider doing free (or discounted) work for charities. This could be content from your own blog, social media, newsletter, or any other kind of content you’ve produced with your name on it (paid or not). Your publications: If you don’t have permission to share any ghostwritten work you’ve done, then leverage your named work to demonstrate expertise. Then link back to your personal website, so all your internet profiles centralize to your personal website.

#BLOG GHOST WRITER UPDATE#

Marketplaces and communities: If you’re active on any freelance marketplaces or communities, update your profile to say you’re a ghostwriter.

#BLOG GHOST WRITER HOW TO#

If you aren’t clear on what you offer, prospective clients won’t know how to reach out. Ghostwriting is a wide-ranging profession from blogs, to books, to songwriting and script writing. Your personal website: Not only does your site need to clearly state you are a ghostwriter, but it also needs to clearly state what kind of ghostwriting you do. How you discuss your work on sales calls.Marketing yourself as a freelance ghostwriter is a function of: How to market yourself as a freelance ghostwriter You should include this content in your freelance writing portfolio to make it easy for prospective clients to understand your work. Skill set: You need to demonstrate that you’re capable of interviewing people and writing on a variety of topics-two things that are critical for success in the ghostwriting space. You have to demonstrate that you can handle that kind of work. You will also be in charge of corralling stakeholders, interviewing people, doing additional research, and managing edits or revisions. Because a ghostwriting project is not just about creating the content. However, it’s critical to show you have: writing experience, client management experience, and are capable of handling sensitive or confidential information. Experience: You don’t need ghostwriting experience to become a ghostwriter.

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